@booklet {890771,
	title = {loveLife: Preventing HIV Among South African Youth},
	journal = {Harvard Business Publishing},
	year = {2011},
	abstract = {This case describes the strategy of the nongovernmental organization (NGO), loveLife, to prevent HIV among South African youth in the face of the world{\textquoteright}s largest HIV epidemic, youth culture in post-apartheid South African, and a national government hostile to HIV/AIDS programs. The case traces loveLife from its inception and rapid scale up in 1999 to 2005, when loveLife lost one-third of its operating budget after the Global Fund to Fight AIDS, Tuberculosis and Malaria (Global Fund) chose not to renew its second phase of funding. This case documents loveLife{\textquoteright}s strategy in scaling up and sustaining delivery of HIV prevention services at scale. A short, optional case coda describes loveLife{\textquoteright}s restructuring and positioning after the Global Fund crisis up to 2009.Teaching Note\&nbsp;available through Harvard Business Publishing.[[{"fid":3307211,"view_mode":"default","type":"media","attributes":{"height":"359","width":"496","alt":"Examples of loveLife media. Source: loveLife.","title":"Examples of loveLife media. Source: loveLife. ","class":"media-element file-default"}}]]Examples of loveLife media. Source: loveLife. (Exhibit 10 from "loveLife: Preventing HIV Among South African Youth" case.)Learning Objectives:\&nbsp;To learn the application of strategic thinking in HIV prevention using Michael Porter{\textquoteright}s {\textquotedblleft}Five Tests of a Good Strategy{\textquotedblright} and to understand the organizational changes required in transitioning from scaling up to operating at scale.Supporting Content:\&nbsp;This case has a supplementary summary of history and next steps titled loveLife: preventing HIV among South African youth (Part B). There is also an additional sequel, loveLife: Transitions After 2005.Keywords:\&nbsp;Demand generation, scale up, sustaining delivery at scale, HIV prevention among youth, strategy, stigma},
	author = {Sarah Arnquist and Rebecca Weintraub}
}
